At Starfish PR, we often help our clients with their social media campaigns. Here are a few suggestions to help your social media messages get farther, faster.
User Generated Content. What “real people” have to say about your organization can be just as powerful as outbound messaging. Encourage people to share their stories, and then create posts around similarly themed responses.
Photo Collages. Tagging people in photos is a great way to generate views and get conversations started; so getting multiple pics in one post is even better! Mobile apps like PicStitch and PicFrame and desktop sites like PicMonkey.com are a great way to beautifully combine photos into a social media friendly format.
Share Visual Content. 90% of the information transmitted to the brain is visual! Include info graphics, notated photos, or other visual treats with your posts whenever possible.
Become an Advocate. Working with other great people or organizations? Share some of their accomplishments or initiatives. It will not only grow your audience, but strengthen your partnership.