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What Small Businesses Can Learn From ‘Shark Tank’

This blog also appears on the Redondo Beach Patch.

I am a big fan of ABC’s Shark Tank for many reasons. How the “sharks” interact with each other is definitely entertaining, but how they interact with the candidates who are seeking an investment can actually be educational.

Each week, entrepreneurs who believe they’ve come up with the next great thing, visit the Shark Tank and try to convince one of them to invest in their company.  They ask for an amount of money in exchange for a percentage of their company.  One by one the “sharks” ask questions to determine the company’s value and whether or not they want to invest. It’s fascinating to see how each company brands itself—some are fantastic and some are horrible.

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