I have represented non-profits for almost a decade so I appreciate how difficult fundraising can be, especially in this economy. Although there are many ways to support an organization that don’t involve fundraising, such as advocacy and volunteering, funding is the most critical need. For this reason, and because I am a self-proclaimed marketing dork, I love celebrating creative fundraising and the folks who make it happen.
Meet the Beach Cities Friends. This organization was started in 2002 by a group of friends here in the South Bay, who had a desire to give back to the community. They began volunteering, raising money and advocating for Habitat for Humanity of Greater Los Angeles. Their fundraising started simple – dinner parties in their home that educated friends about the organization and asking them to get involved – and it has grown to include annual events that raise enough to sponsor homes.