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The Social Media Platforms you Should be Using for your Business

Photo credit: Learnthat.com

There are so many social networks out there that can help promote your small business, but how do you decide which are right for you and then how do you manage them all?  Facebook, Twitter, Instagram, Pinterest, Vine, LinkedIn, Foursquare, Google Plus and the countless others that will pop up tomorrow, all have value for certain audiences (i.e. customers) but who has the time to manage all of those?  Managing too many social media accounts is daunting and likely counterproductive.  This is why I suggest to my clients that they choose wisely and use wisely.

The last thing you want to do is sign up for more than you can manage and fail miserably at all of them.  Instead, consider committing to managing one to three of these well.  Sign up for only the social networks you know you can handle well.  Identify which networks your customers use most and choose those.

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