We work with a lot of non-profits and so we understand how helpful a PSA is for your organization and how much more powerful it is with a celebrity attached to it. Therefore, you should always be ready to film. We carry our Kodak Play Touch with us all the time in case an opportunity arises. If nothing else, a smart phone will always work in a pinch! Earlier this month, we were on site with Habitat for Humanity of Greater Los Angeles for their National Women Build event in Long Beach and Holly Robinson Peete was the spokesperson. So, as we were interviewing her for a long form video about the event, we seized the opportunity to capture a short video with her talking about why she supports Habitat for Humanity. A little bit of editing later and voila, a PSA!
And P.S. Holly is awesome – we had some fun on Vine that day – you can watch it here.