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Bentley Prince Street Introduces Iconic Intensity™ Featuring Bold Colors & Velvety Texture

New Product adds Dimension and Brilliance to Corporate, Hospitality & Retail Segments

Iconic Intensity

[City of Industry, CA – October 9, 2012]  Iconic Intensity is the next generation of Bentley Prince Street’s acclaimed product, Iconic™. Featuring a reimagined and progressive color line, Iconic Intensity represents a bold arrangement of stripes crafted with various textures.  Iconic Intensity is available in broadloom, area rugs and three carpet tile sizes (18×36 in, 24×24 in and 36×36 in) for modular creativity. Its wonderful scale and luxurious finish makes a grand statement in hospitality and retail environments, while its monochromatic nature delivers sophistication to corporate space.

“Iconic Intensity exemplifies our legacy of beauty and performance while addressing the needs of the marketplace,” says Anthony Minite, president and CEO of Bentley Prince Street.

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